Test out your products, messaging, and ideas before you launch, so you can find your future customers, optimize your conversion rates, and get people excited about your brand.
Landing Page Creator
Create must‑click landing pages
With Mailchimp's landing page builder, it takes just a few minutes to design beautiful landing pages that make visitors want to join your audience or buy your stuff.
Your landing page starts with the right domain. Claim yours today
Start with a custom domain and get your business online now. Bring your free website and landing pages under one domain to keep your brand in harmony.
Landing page templates that work hard for you
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Create a buzz for your new business
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Highlight products
Our landing page builder pulls product imagery directly from your connected e‑commerce store so you can feature a top seller or promote your latest collection.
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Offer a free download
Grow your Mailchimp audience by offering a special download to new contacts.
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Hold a contest
Run your own giveaway to collect email addresses and turn potential customers into loyal ones.
You can publish unlimited landing pages for free. Check out this webinar to learn how easy it is to create a beautiful, simple landing page, all at no cost.
Grow your audience, keep it organized
Landing page users have seen the growth rate for their Mailchimp audience increase by an average of 36%. Keep your audience organized and email marketing targeted by setting up your landing page to automatically tag contacts based on their interests when they sign up.
Go from concept to publish with ease
You can store all your images in our built-in content studio for quick and easy access, while our drag-and-drop builder makes it simple to create your own landing page. Plus, your landing pages are automatically designed to look great on any device and optimized to be user-friendly.
Get more landing page visits, find new customers
Combine landing pages with your marketing campaigns to create a complete brand experience for your customers. You can design a custom landing page to showcase products or promote a special offer, then drive traffic to the landing page with social ads that target special segments such as existing customers or new people.
Bring all your landing pages together under one domain
Whether you purchase a new domain, or connect one you already own, you can create unlimited landing page subdomains, all consistent with your brand.
Get online in minutes with mobile landing pages
Grow your online presence from anywhere. Mailchimp’s mobile app lets you create a simple, one-click landing page where you can share updates about your business, drive traffic to your social accounts, and connect your payment platforms. And since it’s easy to share the link with your mobile contacts, you’ll always be able to get the word out.
Find what is high converting
Get reports on visitors, clicks, conversions, and revenue, as well as track what content or offerings are most interesting to different audience segments. Quickly adapt landing pages to what works best.
"We set up Facebook ads through Mailchimp to drive traffic to our landing pages. From there, we were able to offer a discount to help drive traffic to our website."
Kristen Lambert, founder of Third Piece
See how it's doneWe're here to help
Whether you’re new to creating landing pages or getting ready to launch another page, our collection of articles, guides, and tutorials has everything you need to get started optimizing for better performance.
FAQs
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Can I use a landing page instead of a website?
Marketers often use landing pages to help users “land” on specific web pages linked on an email, social media post, or ad. While they may not be an adequate replacement for a website, landing pages are valuable to reach short-term marketing objectives. For example, you can allow users to order pre-sale items or sign-up for limited edition products with a landing page.
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How do I create a landing page without a domain?
You can create a landing page without a domain using Mailchimp. Whether you don’t have your shop up and running yet or sell on an online marketplace, we can help you create a URL for your landing page.
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How to create a landing page in Mailchimp?
Creating a beautiful landing page design on Mailchimp is easy. Here’s how to get started:
- Head over to our landing page builder and choose a template you like.
- Customize the template to fit your brand’s aesthetic.
- Write a descriptive page title.
- Create and add a URL.
- Select your audience and tags.
- Add tracking.
- Save and publish.
That’s it! In addition to providing you with the tools to create a quality landing page website, we can also help you promote it, send out retargeting ads to visitors, and more.
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How to design a landing page?
Our landing page builder is similar to our easy-to-use email designer, allowing you to drag and drop design elements that fit your marketing needs. We have several pre-built landing pages that can help you get your message across, highlight new products, offer a special download, and more.
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How to edit a landing page in Mailchimp?
If you need to edit your landing page once it’s published, go to Campaigns and select All campaigns. From there, look for the landing page you want to edit and click the drop-down menu next to it. You have several editing options, allowing you to update the URL, design, tags, and tracking settings.
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What is a landing page in Mailchimp?
Mailchimp landing pages can help you showcase specific products or services, increase conversions, and boost customer loyalty. Not only does our landing page software provide you with the tools to create attractive pages, but you’ll also be able to receive comprehensive page analytics and share the page with existing segments in your contacts.
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What is a landing page on a website?
Landing pages are standalone web pages that can help you turn prospects into customers. In general, these types of pages aren’t included in your website’s navigation. Instead, they’re accessible via links from ads, newsletters, and so forth.
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What is the difference between a website and a landing page?
Landing pages are more focused on completing short-term marketing goals and are typically created to complement other campaigns. You’ll also find fewer links and specific CTAs on a landing page.
On the other hand, a website provides visitors with several pages to explore the different products or services available, a company’s mission and vision, shipping policies, and more. Websites are also used for shoppers to finalize purchases.
Trying to decide if Mailchimp is right for you?
See how our domain registration and free landing page tools stack up against the competition. We have a suite of additional tools that can help you create a cohesive brand experience, grow your audience, analyze landing page performance, and optimize mobile experiences.
Create landing pages to help grow your audience
Effortlessly build custom landing pages with our landing page tools. Publish your landing page in 20 minutes or less today.
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