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Get Your Business Online

- Websites
  Create a free website that comes with built-in marketing tools.
- Online Stores New
  Launch a store that comes with everything you need to start selling, including marketing tools.
- Appointment Scheduling New
  Add online scheduling to your website so people book appointments with you.
- Domains
  Claim a custom domain to make it easy for people to find your brand on the web.
See overview

Market Your Business

- Email
  Engage your audience with beautiful, branded emails.
- Landing Pages
  Design landing pages that grow your audience and help you sell more stuff.
- Digital Ads
  Reach people on Facebook, Instagram, and across the web.
- Social Media
  Build your following with targeted ads and organic posting on Facebook, Instagram, and Twitter.
- Postcards
  Send printed postcards around the world with the help of our address finder.
See overview

Platform Features

Audience Management

- Marketing CRM
  Get to know your audience and find new ways to market to them.
- Signup Forms
  Grow your audience with a pop-up or embedded form.
- Segmentation
  Segment your audience based on shared traits.
- Behavioral Targeting
  Target your messages based on people's purchase behavior, app activity, and more.
- Predicted Demographics
  Get predictive insights about your contacts so you can personalize your marketing.
- Tags & Contact Profiles
  Keep track of what you know about your people with customizable tags.
All audience tools

Creative Tools

- Content Studio
  Sync, store, and edit all your images and files in one place.
- Creative Assistant New
  Get beautiful, on-brand designs made for you with the power of AI.
- Dynamic Content
  Personalize individual content blocks within your emails.
- Subject Line Helper
  Get real-time feedback on how to refine your subject lines.
- Campaign Templates
  100+ pre-designed email and landing page templates that fit any message.
All creative tools

Marketing Automation

- Customer Journeys
  Design personalized journeys using conditional logic and branching points.
- Integrations
  Sync your store data and connect other tools to unlock more automation features.
All automation tools

Insights & Analytics

- Reports
  Track sales and campaign performance in easy-to-digest reports.
- Smart Recommendations
  Get personalized recommendations to help you make your next move.
- A/B Testing
  Test different versions of a single email to see how small changes can impact your results.
- Surveys
  Gauge interest and customer satisfaction by gathering feedback.
- Content Optimizer New
  Make your email content more engaging with personalized suggestions for improvement.
All insights tools

Not sure where to start?

- E-Commerce and Retail
  Drive traffic and boost sales with a marketing platform that seamlessly integrates with your store.
- Mobile and Web Apps
  Reach new customers, send behavior‑based campaigns, and increase engagement with your app.
- Startups
  Find product‑market fit, learn from user feedback, and launch your first marketing campaigns.
- Agencies & Freelancers
  Get perks and tools for managing clients when you join our free community, Mailchimp & Co.
- Developers
  Integrate marketing data, send transactional emails, and build integrations using our APIs and documentation.

Learn

Mailchimp 101

Help Center

Marketing Library

Explore our collection of resources to help build your business and boost your digital marketing.
- Marketing tools and tactics
- E-commerce Automations: Time-Saving Techniques for E-commerce
  
  See how Mailchimp’s e-commerce automations can save you time and help you convert more first-time buyers into repeat customers.
- Business Stages
  - Prep & Start
    Learn to write a business plan, build a brand, and turn your ambition into a successful business.
  - Manage & Run
    Off and running? Find tips to help you lead, manage, and make your business even better.
  - Grow & Scale
    Whether you want to grow your team, your following, or your sales, we've got ideas.
See overview

Podcasts

A collection of original content that celebrates the entrepreneurial spirit.
Podcasts
- Partners: Season 2
  
  Hrishikesh Hirway welcomes 7 noteworthy partners who created something extraordinary together.
- Going Through It
  
  Jenny Yang chats with 15 guests to reflect on the elders who influenced them at just the right time.
Listen

Series

A collection of original content that celebrates the entrepreneurial spirit.
ORIGINAL SERIES
- Switching Off
  
  Family comes first, especially this time of year.
- A Family Business
  
  Kick start the holidays with this Second Act episode chock full of food, family, and tradition.
Watch

Films

A collection of original content that celebrates the entrepreneurial spirit.
Films
- Welcome to Noodle School
  
  Students come here to learn from the best and get their shot at a billion-dollar industry.
- Crown Candy
  
  This 100-year-old candy store in St. Louis is rich in history—and chocolate.
Watch

Expert Insights

Case studies and how-tos to take you from startup to scale-up and beyond.
Workshop
- How to win customers without social media
  
  As social media ads become less effective, how else should you go about acquiring new customers?
- The $10 million T-shirt
  
  How did a ‘Black Founders Matter’ T-shirt design transform into a venture capital firm? According to founder Marceau Michel, it was almost completely by accident.
All articles

Industry Trends

Industry deep dives, macro trends, and profiles of fascinating businesses and founders.
BRIEFINGS
- Stepping away at the right time
  
  For Orange Bus founders Julian Leighton and Mike Parker, leaving the business was always the plan.
- What's in a name?
  
  At first glance, the name of your business might not seem like a crucial factor in your success – but getting it wrong could cause complications. Here are the basic elements to consider.
All articles

Smart Living

Self-improvement, brands to check out and things to see and do – from food to fashion.
LIFE
- Starting your day right: Laurence Leenaert
  
  Laurence Leenaert, founder and designer at LRNCE, a handmade ceramics and lifestyle brand in Marrakesh, on her morning routine.
- How I live: Kerol Izwan
  
  The founder of Malaysian publishing and lifestyle company Musotrees on why he quit the nine to five (and his career as a biologist) to build the thing that makes him happy.
All articles

E‑Commerce & Retail Marketing

Marketing that drives e‑commerce success

Whether you’re getting online for the first time or scaling, Mailchimp has tools and insights to help you sell more stuff.

Product detail page showing Variety Pack of soda for $14.

Mailchimp makes it easy to sell stuff online, even if you don’t have an e-commerce store. Our website and commerce tools give you everything you need to launch your business, including a custom domain. And you can get started for free.

Already have an online store?

Connect it to Mailchimp to unlock powerful e-commerce tools that will help you increase conversions and generate more revenue.

Connect your store

Sync your purchase data, send highly-targeted campaigns, and increase sales.

Learn more

Automate your work

Target people based on purchase activity and website engagement—automatically.

Learn more

Know your people

Learn about your customers, organize their data, and personalize your marketing.

Learn more

Connect with 250+ integrations

See all integrations

Example of an automated email offering a discount, sent after a customer buys a product.

Our Customer Journey builder enables you to design automated purchase paths for shoppers based on how they interact with your business.

Learn more

Recover abandoned carts

Remind shoppers about the merch they left in their cart.

Learn more

Bring people back to your site

After a customer buys something, get feedback or recommend other items.

Learn more

Product retargeting emails

Remind customers to come back for other items they saw on your site.

Learn more

Expand your reach and grow your business

Mailchimp lets you seamlessly launch campaigns across multiple channels and reach your customers in the right place at the right time.

Emails

Engage your audience with branded emails that make you look like a pro.

Learn more

Social media

Build a following on social media through organic posts and targeted ads.

Learn more

Digital ads

Find new fans or retarget existing customers to drive repeat purchases.

Learn more

Pop-up forms

Collect customer data and grow your email audience with opt-in pop-up forms.

Learn more

“With Mailchimp, we can see what messaging worked for email, what worked for ads, and very easily apply those learnings because everything is in one place.”

SIMPLY GUM

Do more with your customer data

Our Marketing CRM tools help you get to know your customers, find out what’s working, and turn those insights into action.

Segmentation

Increase conversion rates by sending customers relevant, targeted campaigns.

Learn more

Audience dashboard

Understand your customers, their behaviors, and their preferences at a glance.

Learn more

Built-in analytics

Review your website and marketing performance data in one convenient place.

Learn more

See how our e-commerce tools stack up against the competition.

Learn more

Need help deciding?

Learn more about the ways Mailchimp can benefit your business.

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Marketing tools and tactics

Business Stages

Podcasts

ORIGINAL SERIES

Films

Workshop

BRIEFINGS

LIFE

E‑Commerce & Retail Marketing

Marketing that drives e‑commerce success

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